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# Adventures in Entertainment, Technology & Entrepreneurial Endeavours - 005
- URL: https://www.howardgray.net/788913_howard-newsletter-005/
- Published: 2016-03-31T06:45:00.000Z
- Updated: 2026-04-23T19:12:03.000Z
- Author: Howard Gray
- Tags: #substack, Adventures

# **Adventures in**  
 **Entertainment, Technology &**  
 **Entrepreneurial Endeavours**

**edition 005**

Hello,  
  
 This edition of 'Adventures...' comes to you from the peaceful Surrey Hills countryside, the location of my first forays as a teenage music promoter.  
 A handful of people at the local village hall quickly became (via a Saturday job at the local record store) several hundred at undercover parties held deep in the forest... it's amazing what a bit of fresh country air can do.  
  
 As ever, here are a bunch of articles that have piqued my interest in the last week or two, plus some writing from my own fair hand.  
  
 I hope you like it; if you do then tell a friend - they can add themselves to the recipients list **[right here >](http://howardgray.us10.list-manage1.com/subscribe?u=55e8b9b65e71481264b1c4afb&id=5aee0c5f79&ref=howardgray.net)**  
  
 Howard **[@howardgray](http://www.twitter.com/howardgray?ref=howardgray.net)**  
**[ w](http://www.twitter.com/howardgray?ref=howardgray.net)[ww.howardgray.net](https://www.howardgray.net/)**

**From the desk of... me**

![](https://storage.ghost.io/c/d8/1a/d81abdb4-b001-4d5e-9a22-7d2a3d72df17/content/images/public/images/0c1965e6-d36f-4747-bafd-445c5d971497_420x280.jpeg)

**[Article: So you wanna be a boxer?](https://medium.com/@HowardGray/so-you-wanna-be-a-boxer-28432a369b94?ref=howardgray.net#.gtdj6puls)**  
  
 A love letter to the sweet science from a pacifist with two left feet.  
  
**[\> Read more](https://medium.com/@HowardGray/so-you-wanna-be-a-boxer-28432a369b94?ref=howardgray.net#.gtdj6puls)**

![](https://storage.ghost.io/c/d8/1a/d81abdb4-b001-4d5e-9a22-7d2a3d72df17/content/images/public/images/305b9842-74fe-4b98-a641-f50471ce3ef2_630x420.jpeg)

**[Article: The Bookshelf](https://medium.com/@HowardGray/the-bookshelf-boris-johnson-meets-the-12m-shark-f41fc8667d1c?ref=howardgray.net#.o34vanfei)**  
  
 Reading recommendations for this month. From Boris Johnson to the bizarre economics of modern art.  
  
**[\> Read more](https://medium.com/@HowardGray/the-bookshelf-boris-johnson-meets-the-12m-shark-f41fc8667d1c?ref=howardgray.net#.o34vanfei)**

**Entertainment**

![](https://storage.ghost.io/c/d8/1a/d81abdb4-b001-4d5e-9a22-7d2a3d72df17/content/images/public/images/6cc1215e-e550-4a68-a910-41a66b8c4b3f_400x265.jpeg)

**[10 Ingredients for Success for Recording Artists in 2016](https://medium.com/@MurrayFGray/173b44c1f44c?ref=howardgray.net#.n4exfd8hi)**  
  
 Breaking down what it takes to break through in the modern music industry.  
  
**[\> Read more](https://medium.com/@MurrayFGray/173b44c1f44c?ref=howardgray.net#.n4exfd8hi)**

**Business**

![](https://storage.ghost.io/c/d8/1a/d81abdb4-b001-4d5e-9a22-7d2a3d72df17/content/images/public/images/a4a43459-bf5c-4d1f-95d9-58557d40e4c1_400x266.jpeg)

**[The future of working...and living?](http://www.fastcompany.com/3057415/most-innovative-companies/adam-neumanns-16-billion-neo-utopian-play-to-turn-wework-into-wewo?ref=howardgray.net)**  
  
 WeWork is now valued at $16bn and growth doesn't seem to be slowing down. But how defensible is its business model? Personally, I'm a little sceptical.  
  
**[\> Read more](http://www.fastcompany.com/3057415/most-innovative-companies/adam-neumanns-16-billion-neo-utopian-play-to-turn-wework-into-wewo?ref=howardgray.net)**

![](https://storage.ghost.io/c/d8/1a/d81abdb4-b001-4d5e-9a22-7d2a3d72df17/content/images/public/images/9776c77a-2d30-476e-8c3b-7560fd76a862_520x347.jpeg)

**[20 Unconventional Rules for Getting Clients](https://medium.com/@letsworkshop/david-ogilvy-s-20-unconventional-rules-for-getting-clients-319f9abed7d5?ref=howardgray.net#.j8xkcmakc)**  
  
 I recently re-read 'Ogilvy on Advertising'; this post nicely summarises some of that book's pearls of wisdom. Applicable to many creative and business endeavours.  
  
**[\> Read more](https://medium.com/@letsworkshop/david-ogilvy-s-20-unconventional-rules-for-getting-clients-319f9abed7d5?ref=howardgray.net#.j8xkcmakc)**