Culture & Insights
The Sphere wasn't build for rock bands
A side project became a stadium-scale phenomenon. What happens when electronic music, AI, and architecture collide.
Future Of Work
Futsal
Brazil's reputation for producing incredible footballers isn't just climate or culture. It's a smaller pitch and a ball that doesn't bounce.
Future Of Work
The Return of Oral Culture
Speech is becoming the skill that matters. What do we need to get better at?
Culture & Insights
33/45?: Carl Craig's cross-scene connections
For months, two South London DJs had been playing a Detroit music producer’s track at the wrong speed -
Creative Business
Movie bets: Judge by the peak
The producer behind "The Social Network" ignores the flops and the recent work. He asks one question: what's the best thing you've ever seen them do?
Culture & Insights
When Malcolm Gladwell found Dr. Dre's Empty Chair
How to create the environment where people feel the appropriate emotions for any experience
Culture & Insights
When Guatemala invented the Happy Meal
One franchisee saw kids struggling with adult portions and created something smaller with a toy. McDonald's rolled it out worldwide.
Culture & Insights
The 30-year-old track that became a digital confessional
How a forgotten 1994 ambient track accidentally became one of the internet's most unlikely shared spaces
Culture & Insights
Crystal Palace’s finest FA Cup moment (and it wasn't the goal)
Crystal Palace pulled off one of the great FA Cup upsets this weekend - beating Manchester City to win their
Culture & Insights
Ojisan magic: The trading card game that’s reviving a town
From robotics experts to soba chefs, this analog game from rural Japan is turning everyday people into heroes—and sparking a movement rooted in joy, connection, and recognition.
Culture & Insights
Last Night a DJ Saved My Life: Going beyond the book
What if books didn’t just tell stories but let you live them? From audio companions to VR club nights, here’s how we can remix the reading experience.
Best of...
The McCartney Method: Mastering the Magic of Audience Connection
Paul McCartney’s secret to staying timeless: meticulous details, unforgettable fan moments, and a generosity that creates magic every show.
Future Of Work
Jeffrey Katzenburg's magical 4am question
It’s 4am in Los Angeles. Somewhere, a phone rings. On the other end is Jeffrey Katzenberg, co-founder of DreamWorks,
Best of...
Shakepeare & Co's Proustian Questions
In Paris, there's a bookstore called Shakespeare and Company (hey, who said the Brits and French don’t get along?). Next door is Bob's Cafe. Together, they do something wonderful.
Culture & Insights
Delta's $120 seat choice, but no subtitles? The curious priorities of airline CX
When airlines charge premium prices for basics but miss fundamental accessibility features.
Future Of Work
An unexpected skill for the Future of Work
For years, I've used 'magic' as shorthand for moments of delight in products, classes, or events
How-To Guides
How the creator of 'Peaky Blinders' uses one word to unlock new worlds
Picture this: A working-class kid from Birmingham, youngest of 7, no silver spoon in sight. Fast forward, and he'
Creative Business
Damon Albarn's preset genius
All killer, no filler. From 1981.